Fundraising is part and parcel of American politics. When reports surfaced of an unprecedented $55 million fundraising haul in the first quarter of 2017 by Trump and the Republican party, the Democratic Congressional Campaign Committee felt they needed to up the ante.
The DCCC sent an email to supporters Monday titled “kiss all hope goodbye” in response to the Republicans’ unprecedented first quarter fundraising haul and Tuesday’s special election to replace Tom Price for Georgia’s 6th Congressional District.
The D-trip needs a hug pic.twitter.com/EPHH89WUcD
— Mike Memoli (@mikememoli) April 17, 2017
“We’re nervous. Republicans just had their best day yet — and turned out more voters in Georgia than Democrats did on Friday,” the fundraising email read.
The Democratic candidate, documentary filmmaker Jon Ossoff, has raised millions of dollars to flip the Republican seat in the special election. Despite Ossoff’s impressive fundraising efforts, early vote tallies indicate he doesn’t have enough support to win Price’s seat.
The doom-and-gloom fundraising pitch led Sen. Brian Schatz, D-Hi., to publicly question his party’s strategy of raising money by “bumming people out.”
“Who writes these?” the Hawaii senator wrote on Twitter.
Who writes these? They really need to stop bumming people out. In order to win we must communicate that we BELIEVE. https://t.co/Ko1OBXkhm8
— Brian Schatz (@brianschatz) April 17, 2017
As it turns out, the DCCC has a history of sending ominous fundraising emails titled “kiss all hope goodbye.”
Democrats were told to “kiss all hope goodbye” by the DCCC on June 30, 2016, following strong fundraising performances by House Speaker Paul Ryan and the Republican party. “The sad truth is, if we get outraised again before tonight’s deadline, we can kiss our chances of winning a Democratic House goodbye,” the email wrote.
When FiveThirtyEight reported in September that Trump’s chances of winning the presidency had tripled, the DCCC once again told its supporters to “kiss all hope goodbye” in a Sept. 16, 2017, fundraising email.
“Please — we’re begging,” wrote another DCCC fundraising email titled “kiss all hope goodbye” sent Sept. 19, 2016. “We NEED grassroots Democrats to band together and stop Trump and the Republicans.”
Hope was nowhere to be found in yet another “kiss all hope goodbye” email sent Sept. 28, 2016, by the DCCC. “If Trump wins with a Republican Majority in Congress, you can kiss all the progress we’ve made as a country goodbye,” wrote the email signed by former Vice President Joe Biden.
Commentators on the liberal online community, Democratic Underground, took notice of the DCCC’s penchant for fire and brimstone fundraising tactics in June.
User KelleyKramer wrote that in the six months leading up to the 2014 midterm elections it was nothing but “doom and gloom” from the DCCC.
“The last one was 2 days before the election, the subject line was something like ‘all is lost, it’s over and we give up’,” KelleyKramer wrote. “I’m not kidding, it was that bad.”
“The sole purpose of the DCCC email list is to convince Democrats NOT to vote,” KelleyKramer concluded.